PPC, everyone talks about PPC and most of the time its all about AdWords. Now don't get me wrong, Adwords is a good program but can you really make money with companies other then Google. Let me cover two very important facts.
1.) Yahoo has a different demographics then Google, and this is something that you can use to your advantage - what demographic, is for you to find out.
2.) Yahoo will have different conversion rates depending on the offer, when compared to AdWords.
Taking these two facts into consideration, yahoo is a good search engine and there search marketing program can be very effective, if you know how to properly target the traffic. Some of the people I have talked to never deal with Yahoo or even MSN thinking that AdWords is the only way to go. If I have any advice its to realize that high quality traffic can come from other sources then just AdWords, and if you know what offers convert, and what that particular demographic is looking for then you can make money. In internet marketing, and just marketing in general we focus so much on one thing, instead of stepping back, and taking in the big picture. Once you are able to see the big picture that you can start creating multiple income sources and expand them without limits.
One last tip, if you are going to do search marketing, stay away from 2nd tier search engines, they have worthless traffic and you are better saving your money.
Make sure to check out my site at http://www.cash4noobs.com - find out why your not making the kind of money you should be online!
Article Source: http://EzineArticles.com/?expert=Ben_Levanger
1.) Yahoo has a different demographics then Google, and this is something that you can use to your advantage - what demographic, is for you to find out.
2.) Yahoo will have different conversion rates depending on the offer, when compared to AdWords.
Taking these two facts into consideration, yahoo is a good search engine and there search marketing program can be very effective, if you know how to properly target the traffic. Some of the people I have talked to never deal with Yahoo or even MSN thinking that AdWords is the only way to go. If I have any advice its to realize that high quality traffic can come from other sources then just AdWords, and if you know what offers convert, and what that particular demographic is looking for then you can make money. In internet marketing, and just marketing in general we focus so much on one thing, instead of stepping back, and taking in the big picture. Once you are able to see the big picture that you can start creating multiple income sources and expand them without limits.
One last tip, if you are going to do search marketing, stay away from 2nd tier search engines, they have worthless traffic and you are better saving your money.
Make sure to check out my site at http://www.cash4noobs.com - find out why your not making the kind of money you should be online!
Article Source: http://EzineArticles.com/?expert=Ben_Levanger
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