Tuesday, October 7, 2008

2nd Tier Search Engines - Avoid at All Costs

If you are involved with internet marketing then you are probably familiar with pay per click. The three major players in this field are Google, Yahoo, and MSN. Now those companies are great but I recently got into 2nd tier search engines. I won't give exact names but below are some of my results:

1.) Company 1 - Sent 2000 visitors to an offer that required and email submit for payout, not 1 conversion.

2.) Company 1 - Sent 1000 visitors to a zip submit offer - same result

3.) Company 2 - Sent 2000 people to a debt reduction offer - it was a 3 field offer, 1 conversion.

4.) Company 2 - Sent 1500 to a foreclosure offer - 0 conversions

5.) Company 3 - Sent 3000 people to a survey site, payout was 3.50 for every completed survey, 0 conversions

6.) Company 3 - Sent 1000 people to a "vote" offer paid .25 for every vote cast. 3 conversions - yet again another horrible result

Now the companies that I tested are "good" companies and are ranked as some of the best 2nd tier search engines on the net today. But after my own experience I closed all my accounts with these companies and now focus on SEO, Articles, and PPC. So if you are going to spend your hard earned money on these search engines, make sure to test in small stages, and if you find something that converts make sure that you are ad least getting a 20% ROI. Anything less then that you are better off focusing on something different.

Remember that sometimes campaigns will start out slow, and then pick up steam, while others will start off with huge conversions and then dwindle off, that is why tracking everything is so important.

Make sure to check out my site at http://www.cash4noobs.com - find out why your not making the kind of money you should be online!

Article Source: http://EzineArticles.com/?expert=Ben_Levanger

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